Adesso Solutions

Adesso in the News Adesso has Strong Q1 2010 Adesso Momentum Continues in 2009 Adesso Adds Key Execs as Growth Continues Redox Brands selects Adesso Adesso Adds 6 New Clients Adesso Expanding Webpay Solution Adesso continues rapid growth in 1st Quarter 2009 Adesso Solutions Launches Mobile Pay for CG Companies Adesso Opens 2009 with 18 New Clients Adesso adds Four more clients so far in 4th Quarter Adesso adds JelSert to its Growing list of Clients Adesso ends 3rd Quarter with record 5 new Customers Baxter Food Group selects Adesso Wise Foods Selects Adesso Solution Adesso SAS70 Certification for 2008 Adesso Adds 4 New Clients in 2nd Quarter Adesso adds Automated Distributor data downloads Adesso adds Mobile Technology New Release to Include Expanded Deal, P & L, and Revenue Planning Adesso Opens 2009 with 18 New Clients Adesso ranked #1 by CGT Magazine Adesso and Gelco merge to lead TPM Market American Pop Corn Palermo Villa chooses Adesso Multi-Year Contract Extensions Adesso releases the Alert Module Multi-Year Contract Extensions Clients continue expansion Key clients extend contracts SAS 70 Type II certification New client migrates from VistaCPG Historical Backup Utility release Rebate, Growth & Income Reporting Adesso connects to Brokers & Retailers Adesso expands to top Food Service Co. Dynamic Excel Reporting XML Data feeds enabled Dynamic Planning Calendar release Freemont Company Lincoln Snacks T. Marzetti selects Adesso's TPM solution Idahoan Foods selects Adesso Adesso serves smaller CPG Mfg Fast-Tracking TPM solution Coles - Instant visibility with Adesso Adesso Analytics SAS Certification from End to End Phoenix Brands expands		Adesso Analytics Adesso Analytics is the results of the continued evolution of the Adesso Trade Promotion Management solution. Adesso now provides full 'drill down' Sales Reporting on Actual and Forecasted Sales (volume and revenue), Estimated/Actual spends by Customer and Product in its Analytical Reporting module. The new Analytical Module provides the ability to identify variances in spend by Customer and Product, then pinpoint which promotions are causing the variances. Adesso has added additional metrics and syndicated data that allow users to analyze the promotional performance by period including: Incremental Sales Dollars % ACV % ACV any Promo % ACV Ad % ACV Feature % ACV TPR Promo Unit Price Adesso's CPG Clients gain a broader view of Customer and Product Profitability with direct detailed access to the effectiveness of the marketing events with real-time sales and financial results. Sales reports can be delivered in a format that allows full drill down detail in addition to the ability to determine Trade Spend as a percentage of actual dollars and estimated dollars by both customer and product. This insight enables Clients to improve their understanding of campaign effectiveness, sales channel performance, and the impact on margins of promotional spending. Real-time analysis of operational activities enables companies to turn information into knowledge. Such analysis helps managers to make informed decisions, and allows sales executives to track promotion performance while active, rather than 30 days or more after completion. Integrating a new reporting technology platform has allowed Adesso to provide sophisticated reporting capabilities including tight integration with Microsoft's Excel without adding third-party technology. "Since most users and even power users are so familiar with Excel, we have provided the distributed capability of Excel reporting, while utilizing the robust data of Adesso to provide unparalleled analysis.", comments Jill Natzke, VP of Client Services at Adesso. Combining key financial data with syndicated data, Adesso Analytics provides a complete picture of Volume, Revenue, Promotional spend, and Promotional effectiveness. The single source reporting can help increase the value of your promotions and help direct your organizations' overall efficiency and profitability. The new reporting platform has been piloted with several of Adesso's current clients and will be available for general release in July 2005. About Adesso Solutions Adesso Solutions, a leader in TPM resources for the CPG industry, serves more than 100 clients with real-time, synergistic solutions to manage their trade promotion activities more profitably and efficiently. Adesso’s five product lines as highlighted below comprehensively help CG companies with trade promotion planning while allowing them to gain valuable insights from the field about trade spending effectiveness. For more information, visit: www.adessosolutions.com.