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Adesso in the News





























Adesso Solutions releases the Alert Module
Adesso Solutions will be released the newest element of Trade Advantage, their industry leading TPM (Trade Promotion Management) solution. The Alert Module is the latest of six new enhancements to their industry leading TPM (Trade Promotion Management) application released over the past twelve months.

The Alert Module is an independent application that can be linked to any relational database to generate notifications that are emailed to users. The Alerts are responses to data conditions that are setup by an administrator. The frequency of individual notifications can be triggered by time intervals or in response to a data condition and can be customized down to individual users. The Alert Module can be used to notify Regional Managers, Brokers, Sales Agents, and other users of Sales, Pending deals, Deductions, per case Spending Limits, and many other KPI’s (Key Performance Indicators). Additionally, recipients will receive information for related to their Customers.

The ‘Standard Alerts’ for the Adesso application include notifications of Promotion and Deduction transaction status, actual Sales results vs. forecast, Performance results, and Trade Budget overspends. Alerts can be added and modified based on a client’s specific business needs and industry KPI’s.

Adesso Alert Module“Our Advisory Board has indicated they believe the new module will provide significant benefits,” says Tim Vollman, Adesso CEO. He added, “The Alert Module will enhance the entire cycle; from planning through post-promotion analysis by notifying individuals of the information necessary to act proactively on promotional events, especially before they conclude.”

Being able to notify your brokers and sales agents of key results on Sales, Deal performance, and Deductions is valuable. Notifying your brokers and sales agents proactively, can expedite the Deduction process and allow them to react to Sales issues while the Deal is still actively engaged.

About Adesso Solutions
Adesso Solutions, a leader in TPM resources for the CPG industry, serves more than 100 clients with real-time, synergistic solutions to manage their trade promotion activities more profitably and efficiently. Adesso’s five product lines as highlighted below comprehensively help CG companies with trade promotion planning while allowing them to gain valuable insights from the field about trade spending effectiveness. For more information, visit: www.adessosolutions.com.